75 oz = 9 refills (compared to 8 oz bottles) 50% less scrubbing. 3x more (vs non ultra dawn) grease cleaning power. Dawn believes in the safety and quality of our products. The only brand trusted by rescue workers (International bird rescue uses Dawn original) to help save wildlife. Contains biodegradable surfactants. Contains no phosphate. Purpose: Stabilizes formula. Boosts cleaning. Adds color to product. Adds scent to product. Preservative. Boosts cleaning. Stabilizes formula. Stabilizes formula. Thickener. Balances formula pH. Provides cleaning. Provides cleaning. Holds ingredients together. www.pg.com. For more ingredient information visit dawn-dish.com. Questions? 1-800-725-3296 Call toll-free.