At Nature's Own, we believe that anything worth doing is worth doing right. It's a standard we apply to each and every product that makes its way out of our bakeries. We feel fortunate when our products are invited into your home. While we're careful to eliminate artificial preservatives, colors, flavors and high fructose corn syrup from our breads, we're just as careful about maintaining the freshness and softness that have made us America's favorite bread brand. Whether you're stacking the ingredients for a great sandwich or toasting up something special for a family breakfast, the right bread can be the difference between simply making a meal and serving up a masterpiece. At Nature's Own, we're committed to making sure the right bread for you is ours. Our Quality Pledge. The Bakers of Nature's Own have been baking bread since 1919 and are committed to providing you with the highest-quality baked foods. Nature's Own breads are made with premium ingredients that are carefully combined in our special recipes and then baked to perfection in our ovens. If the Nature's Own name is on the package, you're certain to find great-tasting breads inside! Enjoy! --From the Flowers Family of Bakers. Whole Grain Stamp: 14g or more per serving. Nature's Own Specialty Double Fiber: 6g Fiber per 43g slice. Nature's Own Specialty Whole Wheat: 3g Fiber per 43g slice. No High Fructose Corn Syrup No Artificial Preservatives, Colors or Flavors 14g Whole Grain per Slice 6g of Fiber per Slice Twice the Fiber of our Regular Specialty Whole Wheat Bread is a Low-Fat, Cholesterol-Free Food 0 Grams of Trans Fat per Slice Heart Healthy*