Naturally & artificially flavored. Antioxidants - rich in vitamins C & E - & hearty whole grain texture. Make a great choice today. Kellogg's Nutri-Grain cereal bars make a delicious addition to a complete breakfast. With 8 grams of whole grain, a good source of fiber, and real fruit in each bar, Kellogg's Nutri-Grain bars can set you up to eat better all day. Great days start with a Kellogg's breakfast.