Made with organic fruits & grains. Naturally flavored. No high fructose corn syrup. No hydrogenated oils. No artificial preservatives, flavors or colors. Back in the 1960's, out in Pasadena, California, a few folks got together and started a little food company. They believed in clean, simple, great tasting foods with natural ingredients. Their rallying cry became their brand name: Back to Nature. Over 45 years later our motto still governs everything we do- including our new Back to Nature Bars. We'd love to hear you come along with us, Back to Nature. 70% Organic. Certified organic by Quality Assurance International (QAI).