Infused with argan oil. Gently cleanses and hydrates for instant softness for stronger (Strength against damage; with shampoo and conditioner system vs. non-conditioning shampoo) hair. For natural, transitioning, and relaxed hair. Sulfate free. Paraben free. Silicone free. From Pantene. The rich lather in Gold Series Sulfate Free Shampoo gently cleanses to remove buildup without feeling stripped of hair's natural oil. Pro-V. www.pantene.com. Questions? 1-800-945-7768 or visit www.pantene.com. Made in USA of US and/or imported ingredients.